Game Time Tech Ep 16: Broadcasting Innovation with Lewis Smithingham

In this episode of Game Time Tech, Lewis Smithingham, EVP of Strategic Industries at Media.Monks, joins hosts Melody Brue and Robert Kramer for an unfiltered deep-dive into how sports has become the ultimate proving ground for emerging tech. From VR broadcasts to hybrid remote production on AWS, Lewis reveals the hidden world of live production, fan engagement, and the future of sports infrastructure.

Top Tech Takeaways:

  • Cloud is changing the game: Media.Monks embraced AWS-powered workflows out of necessity and found scalable, profitable, and shockingly sustainable results.
  • Remote production in sports allows global teams to broadcast massive events while still making it home for dinner.
  • Sports are evolving from linear monoculture to multi-platform entertainment, a shift essential to reaching new generations of fans.
  • Sports as tech test bed: Lewis compares the impact of Taylor Swift at the Super Bowl to the moon landing, seriously, and shows why data and experience intersect in sports more than anywhere else.

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Disclaimer: This show is for information and entertainment purposes only. While we will discuss publicly traded companies on this show, its contents should not be taken as investment advice.

Robert Kramer
VP & Principal Analyst at Moor Insights & Strategy |  + posts

Robert Kramer is vice president and principal analyst covering enterprise data, including data management, databases, data lakes, data observability, data analytics, and data protection. Robert has over 30 years of proven experience with startups, IT companies, global marketing, detailed strategies, business modeling, and planning, working with enterprise companies, GTM assets, management, and execution.

Melody Brue
Analyst in Residence |  + posts

Mel Brue is vice president and principal analyst covering modern work and financial services. Mel has more than 25 years of real tech industry experience in marketing, business development, and communications across various disciplines, both in-house and at agencies, with companies ranging from start-ups to global brands. She has built a unique specialty working in technology and highly regulated spaces, such as mobile payments and finance, gaming, automotive, wine and spirits, and mobile content, ensuring initiatives address the needs of customers, employees, lobbyists and legislators, as well as shareholders. 

Patrick Moorhead
Founder, CEO and Chief Analyst |  + posts

Patrick Moorhead is the founder, CEO, and chief analyst of Moor Insights & Strategy. His big-picture view of technology is grounded in more than 20 years as an executive leading strategy, product management, product marketing, and corporate marketing functions at NCR, AT&T, Compaq, and AMD. He has shared his expertise in areas from silicon to infrastructure to enterprise SaaS and everything in-between in thousands of national broadcast appearances (CNBC, Yahoo Finance), articles (Forbes, CIO), research-based analyses, and podcast episodes. Today, he has 100+ CXO-level advisory clients and is often ranked the #1 technology industry analyst by ARInsights.

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