Moor Insights & Strategy

Analysts With actual industry experience

Who we are

Our analysts have held executive-level positions in strategy, product management, product and channel marketing, technology, P&L management, and market research at technology companies.

What We Do

We are familiar with the problems you face, but we also have the problem solving ability of industry veterans. 

We research markets and technologies to develop custom forecasts and custom insights. 

We evaluate TCO models, measures of merit and competition.

We consult or advise on strategic corporate, product, marketing, and technology plans.

We communicate our opinions on companies and coverage areas through white papers, blogs, webinars, trade show speaking, social media, videos, TV interviews and press citations.

In the media

For more information on Moor Insights & Strategy in the media click below

.@panos_panay goes off-script to show us how different the Surface Laptop Studio is. "Built on the heritage of the Surface and the Surface Studio."

.@Surface The Surface Laptop Studio is not a portable tablet 2-in-1 in the same sense as the SB3. It is meant to be a laptop with a "studio" mode. That is what distinguishes it from the SB #MicrosoftEvent

.@Surface The Surface Duo 2 has a Glance Bar on the hinge. I think this is a subtle, yet very convenient feature. #SurfaceDuo

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The results are based on coverage within US and UK national, business and technology press. The ranking factors in frequency and prominence of mention.

(Source: Apollo Research )

# 100
ARchitect Analyst on the Power 100, 2021
Apollo Research Analyst, 2020

ARchitect Power 100 analysts are the top 100 analysts ranked according to their activity level among all ARchitect users. These are the analysts with the most sustained “buzz” in the industry right now.

(Source: ARchitect Power Rankings)